About

Alfredo Castro

✉️ castro.alfredo00@gmail.com

📞 +33 6 46 82 06 60

Who am I?

"Product designer lover, mentor, professional problem solver,

+10 years of experience"

Most recent professional experiences?

2025

Expert product consultant

Currently helping businesses in refining their product strategies while also coaching design teams to embrace cutting-edge Product Design methodologies.

🍽️ OCUS

At Ocus, I supported the Product team with vision-oriented UX work to explore new market opportunities and evaluate potential product directions.

• Designed exploratory screens and narrative flows to test future product scenarios• Built a structured user research repository to centralize insights across teams• Set up a discovery strategy to evaluate market fit hypotheses with real users• Helped align PM, design, and leadership around clear opportunity areas

🐺 Wolfy social network platform

A small start-up in the making, focused on developing a new social network mobile app.

  • Prioritization of initial features to launch the product.
  • Market analysis.
  • Design system for the platform.
  • UX/Ui of the platform.

🧩 OOUX formation for the Yakeey team

I recently coached a team of ten product professionals in the Object-Oriented User Experience (OOUX) methodology.

  • A 2-day workshop teaching the basics of OOUX.
  • Creation of OOUX maps and follow-up sessions.

2019 - 2024

Contentsquare - Hotjar - Heap

Contentsquare is a cutting-edge platform for digital experience analytics, offering essential insights to enhance the performance of websites and applications.

 

Over my four years with the company, I had the opportunity to take on various roles:

🧠 Director of Product Design (2022-2024)

Led a team of six designers, delivering high-quality UX/UI across multiple squads with strong OKR alignment.

  • Coaching seniors profiles to maximize potential and mentoring juniors for autonomy.
  • Ensuring teams have timely resources.
  • #designops: Developing efficient frameworks for streamlined processes.

🚀 Principal Product Designer (2020- 2022)

Bringing leadership and vision to the Product Design team.

  • Collaborate with key stakeholders: Product, Pre-sales, Sales, and Marketing.
  • Engage in cross-functional topics for team vision (POCs, design).
  • Make strategic product decisions to meet targets.

🖍️ Senior Product Designer (2019-2020)

Creating experiences that our users love, need and desire.

  • Work with PMs, Dev, and Researchers to address key Discovery issues.
  • Gather insights with Analysts for better data understanding.
  • Create impactful designs.

📝 Product Manager (2021)

Facilitating the seamless evolution of Product development.

  • Crafting concise PRDs to align the team and ensure market readiness for new features in collaboration with sales and marketing.
  • Developing the product vision with the head of products and designers.

🏆 Hackathon killer

Participated in and won the Contentsquare Hackathon competition for three consecutive years.

2017 – 2019

Dartagnan / Bmobile

Dartagnan Mail Builder is a user-friendly email marketing tool. It allows users to create, customize, and send engaging emails with ease.

🖍️ Product Designer

Creating an intuitive easy to use mail builder.

  • Creating effective designs through prototyping and user research to enhance usability.
  • Developed the second version of Dartagnan from the ground up.

👨🏻‍🏫 Ux / Ui consultant for our clients

Creating and animating workshops, for prestigious clients (CHANEL, DIOR, LUIS VIUTTON, AIRFRANCE,...).

  • Hosting workshops to enhance clients' CRM strategies and crafting innovative emails to boost client acquisition.

2014 – 2017

Fontyou

Fontyou was Fontmanager/Marketplace BtoC and BtoB specialized in the creation and distribution of fonts. Sadly this startup closed it's doors on 2017 (I was their last employee).

🏁 Ux/Ui "start-uper"

Here is where everything begun for me in the start-up universe.

  • Ux/Ui for the Fontyou marketplace
  • Ux/Ui for the product Fontmanager by Fontyou
  • Kickstart campaign developer
  • Ux/Ui + front end dev for the Fontyou website

Preferred professional tools?

Figma

Expert

Miro

Expert

Adobe suite

Advanced

IA tools (lovable, DeepSeek,...)

Advanced

Which languages do I speak?

Spanish

Native

English

Professional

French

Native

About

Alfredo Castro

✉️ castro.alfredo00@gmail.com

📞 +33 6 46 82 06 60

Who am I?

"Product designer lover, mentor, professional problem solver,

+10 years of experience"

Most recent professional experiences?

2025

Expert product consultant

Currently helping businesses in refining their product strategies while also coaching design teams to embrace cutting-edge Product Design methodologies.

🍽️ OCUS

At Ocus, I supported the Product team with vision-oriented UX work to explore new market opportunities and evaluate potential product directions.

• Designed exploratory screens and narrative flows to test future product scenarios• Built a structured user research repository to centralize insights across teams• Set up a discovery strategy to evaluate market fit hypotheses with real users• Helped align PM, design, and leadership around clear opportunity areas

🐺 Wolfy social network platform

A small start-up in the making, focused on developing a new social network mobile app.

  • Prioritization of initial features to launch the product.
  • Market analysis.
  • Design system for the platform.
  • UX/Ui of the platform.

🧩 OOUX formation for the Yakeey team

I recently coached a team of ten product professionals in the Object-Oriented User Experience (OOUX) methodology.

  • A 2-day workshop teaching the basics of OOUX.
  • Creation of OOUX maps and follow-up sessions.

2019 - 2024

Contentsquare - Hotjar - Heap

Contentsquare is a cutting-edge platform for digital experience analytics, offering essential insights to enhance the performance of websites and applications.

 

Over my four years with the company, I had the opportunity to take on various roles:

🧠 Director of Product Design (2022-2024)

Led a team of six designers, delivering high-quality UX/UI across multiple squads with strong OKR alignment.

  • Coaching seniors profiles to maximize potential and mentoring juniors for autonomy.
  • Ensuring teams have timely resources.
  • #designops: Developing efficient frameworks for streamlined processes.

🚀 Principal Product Designer (2020- 2022)

Bringing leadership and vision to the Product Design team.

  • Collaborate with key stakeholders: Product, Pre-sales, Sales, and Marketing.
  • Engage in cross-functional topics for team vision (POCs, design).
  • Make strategic product decisions to meet targets.

🖍️ Senior Product Designer (2019-2020)

Creating experiences that our users love, need and desire.

  • Work with PMs, Dev, and Researchers to address key Discovery issues.
  • Gather insights with Analysts for better data understanding.
  • Create impactful designs.

📝 Product Manager (2021)

Facilitating the seamless evolution of Product development.

  • Crafting concise PRDs to align the team and ensure market readiness for new features in collaboration with sales and marketing.
  • Developing the product vision with the head of products and designers.

🏆 Hackathon killer

Participated in and won the Contentsquare Hackathon competition for three consecutive years.

2017 – 2019

Dartagnan / Bmobile

Dartagnan Mail Builder is a user-friendly email marketing tool. It allows users to create, customize, and send engaging emails with ease.

🖍️ Product Designer

Creating an intuitive easy to use mail builder.

  • Creating effective designs through prototyping and user research to enhance usability.
  • Developed the second version of Dartagnan from the ground up.

👨🏻‍🏫 Ux / Ui consultant for our clients

Creating and animating workshops, for prestigious clients (CHANEL, DIOR, LUIS VIUTTON, AIRFRANCE,...).

  • Hosting workshops to enhance clients' CRM strategies and crafting innovative emails to boost client acquisition.

2014 – 2017

Fontyou

Fontyou was Fontmanager/Marketplace BtoC and BtoB specialized in the creation and distribution of fonts. Sadly this startup closed it's doors on 2017 (I was their last employee).

🏁 Ux/Ui "start-uper"

Here is where everything begun for me in the start-up universe.

  • Ux/Ui for the Fontyou marketplace
  • Ux/Ui for the product Fontmanager by Fontyou
  • Kickstart campaign developer
  • Ux/Ui + front end dev for the Fontyou website

Preferred professional tools?

Figma

Expert

Miro

Expert

Adobe suite

Advanced

IA tools (lovable, DeepSeek,...)

Advanced

Which languages do I speak?

Spanish

Native

English

Professional

French

Native